As previous reported, AT&T TV will officially become DIRECTV STREAM on August 26. It has been a tumultuous few years for the AT&T and DIRECTV brands as they have struggled to figure out which direction they wanted to go for with the video business.
In 2016, we saw DIRECTV NOW hit the scene only to be rebranded as AT&T TV NOW in January 2019. The company would launch AT&T TV which was pretty much a failed hybrid service. In January 2021, AT&T would combine AT&T TV and AT&T TV NOW under the AT&T TV brand offering consumers contract and no-contract plans.
So what does this mean? Not too much for now. Customers will be switched over to the new rebranded platform automatically and you do not need to update any of your personal information. The company maintains that they will continue with no term commitment or hidden fees.
The plans will remain the same. Currently, the service is broken down into four different tiers Entertainment, Choice, Ultimate, and Premier. The no contract plans will only come with a 20 hour DVR but you can get 500 hours as a $10 add-on option.
Entertainment plan costs $69.99/month with no contract or $59.99 for the 2-year contract and includes 65+ channels.
Choice plan costs $84.99/month with no contract or $64.99 for the 2-year contract and includes 90+ channels.
Ultimate plan costs $94.99/month with no contract or $74.99 for the 2-year contract and includes 130+ channels.
Premiere plan costs $139.99/month with no contract or $79.99 for the 2-year contract and includes 140+ channels.
This is not the same as the DIRECTV satellite service and does not include the same programming as it. We will see if the company decides to add the NFL Sunday Ticket to the streaming service. Currently, the streaming service is the only one that has agreements with Bally’s Sports.
You can find out more by reading the company statement.